The Marketing Model illustrated
below was developed at the Santa Clara University last year during an
in-house residence program. The model is supported by Capitec Bank who will
offer affordable micro loans to qualifying persons, earning R1,500 per month
Initially, we are targeting the
Ekurhuleni area that comprises some 136,000 informal dwellings that have no
electricity. We are setting up 9 franchises in Ekurhuleni and have 3
franchise holders already committed to take up franchise agreements.
Click here for the proposed
design for our new service shops in Ekurhuleni.